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MEDIA AND PUBLIC RELATIONS

MEDIA AND PUBLIC RELATIONS

Welcome to the Media and Public Relations workshop. In this workshop, you will gain knowledge needed to manage effectively, your image and value, by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities.

Networking and public relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. This workshop is designed to give you practical teaching and hands-on tools that will have you networking once you complete this course. 


Workshop Objectives


Research has consistently demonstrated that when clear goals are associated with learning, it occurs more easily and rapidly. 

By the end of this workshop, participants will:

    • Network for success

    • Manage “Meet and Greet” opportunities

    • Dress for success

    • Write effectively

    • Set goals

    • Manage media relations

    • Plan issue and crisis communication

    • Use social media

    • Deliver effective employee communication

Join this Course
  • Module One: Networking for Success (I)
    • Module 1 - Intro
    • Module 1
      10 xp
  • Module Two: Networking For Success (II)
    • Module 2 - Intro
    • Module 2
      10 xp
  • Module Three: The Meet and Greet
    • Module 3 - Intro
    • Module 3
      10 xp
  • Module Four: Dressing for Success
    • Module 4 - Intro
    • Module 4
      10 xp
  • Module Five: Writing
    • Module 5 - Intro
    • Module 5
      10 xp
  • Module Six: Setting Goals
    • Module 6 - Intro
    • Module 6
      10 xp
  • Module Seven: Media Relations
    • Module 7 - Intro
    • Module 7
      10 xp
  • Module Eight: Issues and Crisis Communication Planning
    • Module 8 - Intro
    • Module 8
      10 xp
  • Module Nine: Social Media (The PR Toolkit)
    • Module 9 - Intro
    • Module 9
      10 xp
  • Module Ten: Employee Communications
    • Module 10 - Intro
    • Module 10
      10 xp